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Forty-Second Street

Names 4 answer engines: ChatGPT, Gemini, Perplexity, Google AI Overviews.

Read 12 September 2026 · 42sd.com/ai-search-visibility-agency

The scores

Bars are drawn to each criterion's published weight. One hollow red segment marks the criterion Forty-Second Street scores zero on.
Criterion Score Weighted of its weight Contribution
Named engine coverage 4 / 5 20 / 25
Measurement method shown 2 / 5 8 / 20
Citation change over time 0 / 5 0 / 10
Entity and schema competence 3 / 5 18 / 30
Falsifiability 3 / 5 9 / 15

What the page actually says

Engines
Four named engines.
Method
A free audit shows the client's current state across the named engines. No ongoing method described.
Change over time
Nothing published.
Entity and schema
Answer-ready content, schema, entity consistency and authority signals, described at the level of what rather than how.
Falsifiability
Publishes its pricing openly and hedges timing rather than promising it: foundational wins in weeks, durable visibility over three to six months.

What we would ask them about

One thing on Forty-Second Street's own page, worth raising before you sign. Not a judgement about the work.

The check we would run on this one

Forty-Second Street names its engines and stops short of saying how it measures them. Open 42sd.com/ai-search-visibility-agency and look for a prompt count, a run cadence, or any reporting artefact you could be shown. If none appears, the gap is disclosure rather than capability, and it closes the moment they write those three things down. Ask for them before signing rather than after.

Disagree with any of this? The corrections log is where it gets settled, in public, with a date.

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